Business text messaging belongs in your organization’s content strategy whether you’re trying to engage customers or employees. This article details the three primary reasons why text messaging is so important and effective.
Category: Internal Communication
Employee engagement begins with inclusion, which means ensuring everyone benefits from your outreach efforts. Adding text messaging to your omnichannel employee communication strategy can help ensure this for a few reasons. Number one – almost everyone has a mobile phone with text messaging, and number two – people of all age groups prefer text over other communication channels. Here are some text messaging tips to help you get the maximum benefit out of your internal communications texting program.
Text Messaging is a great communication tool for many industries, but for some it is an essential. This is particularly true of the construction industry where schedules and safety may be impacted by a variety of factors with little to no notice. Group text messaging allows construction companies to broadcast up to the minute alerts to their crews when minutes matter.
There are times when organizations need to quickly get emergency notifications out to employees, students, or other stakeholders. Often the need arrives with little to no advance notice, such as when inclement weather strikes. In these situations, SMS is the ideal communication channel.
Keeping a team on point, on track, and on time is difficult even when everyone is a time management superstar. Unforeseen events like service outages, illnesses, and even world events like Covid-19 can get in the way of a team’s productivity. But, it becomes especially difficult to manage when one or more team members struggle with procrastination, distraction, or just plain laziness. Here are some time management tools that can help individual team members and the whole team.
Text messaging is hands down the best channel for corporate internal communications. Not only is it more effective than other channels because text messages get opened and read almost instantaneously, but studies show people prefer it. It’s the obvious choice for urgent notifications like inclement weather warnings, but it’s also perfect for corporate announcements and reminders. Multiple studies back this up.