Mass text messaging is a valuable customer engagement tool for any industry or audience. After all, studies show people of all ages prefer text over other types of communication. No matter the goal or audience, following these key best practices for user friendly and compliant text messaging will help make your text messaging campaign a successful one.
Category: SMS Best Practices
Tips and suggestions on effective use of text messaging.
Text messaging for professional purposes differs from the everyday text messaging we do with friends and family. Professional courtesy and appropriate content are key. The tips below will help ensure your business texts are effective and support your business objectives.
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The most important element of any text message campaign is your SMS call-to-action. A well-planned text message call-to-action is required in order to get people to do what you want them to do. Do...