Category: SMS Best Practices

Tips and suggestions on effective use of text messaging.

4 Best Practices for Mass Text Messaging Campaigns

4 Best Practices for Mass Text Messaging Campaigns

Mass text messaging is a valuable customer engagement tool for any industry or audience. After all, studies show people of all ages prefer text over other types of communication. No matter the goal or audience, following these key best practices for user friendly and compliant text messaging will help make your text messaging campaign a successful one.

Overcoming Employee Communication Challenges

Effective employee communications can be difficult, no matter how well organized and diligent you are. Ask any human resources or information technology executive about getting employees to acknowledge a change or to get something done by a due date — you will no doubt hear some war stories…