The Authority on SMS Text Communications
January is notorious for being the month when Americans make the most concerted effort to work out more and lose weight. Unfortunately, February is often when the novelty of a New Year’s resolution starts...
The informal nature of text messaging makes it tempting to approach SMS marketing with a cavalier attitude. Bulk text messaging as needed with the occasional coupon code or sale alert seems like a simple...
Brevity. It’s one of the most persistent challenges of text messaging. And when you use SMS for business, the challenge of brevity becomes even more daunting. Mobile phone users have developed a sort of...
Over the past few years, countless studies have been released confirming that teens prefer texting to other forms of communication by a growing margin. Of course, you can confirm that yourself with a cursory...
Companies that use opt-in SMS for marketing have the great privilege of reaching customers directly. That’s why it’s so important to avoid abusing it, lest your company seem irresponsible and annoying. The easiest way...
Independently owned restaurants often have the greatest need for creative marketing. They depend almost entirely on word of mouth for business as budgets are usually stretched thin. They also rely on review sites like...
