To begin sending out marketing messages by text to prospects and customers, you will need to build up your SMS subscriber list. There are many ways to promote your text program and get people...
Text messaging is quickly changing the way we market and reach out to people. It is the most used data service in the world and more than 4.2 billion people text worldwide. With such...
Did you know 98% of text messages are opened and read within minutes? This certainly plays a huge role in why businesses are choosing text messaging to reach customers and employees. But there’s more...
Mobile phone users have developed a sort of shorthand to overcome the 160-character limit in personal text messages (“LOL u r gr8 @ shrt txts”). Unfortunately this approach isn’t appropriate for business. Luckily there...
A school in the U.K. became a worldwide joke recently with their indecent texting typo. A reminder text sent to parents about an upcoming church service included the line, “If we can wash your...
Getting subscribers to opt-in to your text program requires promoting your keyword and text call-to-action and integrating it with the rest of your marketing channels. If you create a text program and bury information...
