It’s a general rule of business that if the customer isn’t happy, they won’t return. Customer satisfaction is vital to your company’s success, but how do you know when a customer isn’t happy? Where...
Strong customer service is one of the most important aspects of a business. Without it, many customers will not return and you will have a difficult time with retention. Research shows that 54% of...
Time spent on mobile phones keeps on growing. Mary Meeker’s 2018 Internet Trends Report shows adult users in the US spending 3.3 hours per days on mobile, more than desktops and laptops. More people are spending multiple...
Note: This post on email deliverability was originally published in 2016, but has been updated with the most recent data. Clear communication is at the heart of a successful business or nonprofit organization. If...
The most important element of any text message campaign is your SMS call-to-action. A well-planned text message call-to-action is required in order to get people to do what you want them to do. Do...
Does your organization collect information using online forms? Whether you are gathering RSVP responses to your meeting invitation or you are collecting customer feedback through a survey or poll, forms are essential for...
