Practicing environmental awareness and responsibility at your place of business should not be limited to a single day of the year, but should be part of our daily lives. By promoting office sustainability, your...
You may have recently noticed that some of the links you’ve been receiving in text messages haven’t been properly linking to pages (you’re unable to ‘link’ or ‘click’ on them). Read on to find...
How is your business or organization reaching out to prospects and customers on mobile? If mobile is not yet included in your strategy, consider this: U.S. adults are spending just over 3 hours per...
Texting is an intimate activity. Successful marketers need to recognize how text messaging is different from broadcasting and respond accordingly. One of the reasons texting has such high open and response rates is because...
Many businesses and nonprofit organizations use text messaging to send out mass text messages with motivational quotes, affirmations and general messages of support. Whether you are a church, a hospital helping with the recovery process...
Getting subscribers to opt-in to your text program requires promoting your keyword and text call-to-action and integrating it with the rest of your marketing channels. If you create a text program and bury information...
