Catholics no longer need to visit a confessional booth to bare their souls to a priest now that a new iPhone app allows confession to occur via smartphone. Protestant churches are also availing themselves...
If you’re in charge of marketing efforts for your own company it’s only natural to be proud of your products or services. And depending on your business, it’s likely you marketing materials include exhaustive...
Over the past few years, countless studies have been released confirming that teens prefer texting to other forms of communication by a growing margin. Of course, you can confirm that yourself with a cursory...
New Year’s resolutions aren’t just for people who want to lose weight or learn a new language. This is as good a time as any for companies like yours to start planning ways to...
Companies that use opt-in SMS for marketing have the great privilege of reaching customers directly. That’s why it’s so important to avoid abusing it, lest your company seem irresponsible and annoying. The easiest way...
The rise of SMS marketing has made the relationship between business and consumer closer than ever. And while that’s great for businesses, it might be worthwhile to also consider marketing efforts that are beneficial...