Mobile phone users have developed a sort of shorthand to overcome the 160-character limit in personal text messages (“LOL u r gr8 @ shrt txts”). Unfortunately this approach isn’t appropriate for business. Luckily there...
LuLaRoe is a direct sales company that offers comfortable women’s clothing and is on its way to hitting $1 billion in sales this year. The colorful brand of clothes is sold via a multi-level...
The 2016 presidential campaign is coming to a close, and while it’s notable for so many other reasons, it might be breaking ground with technology. Today’s political candidates are embracing mobile like never...
Texting can be a powerful tool for your church to connect with your congregation and visitors. We’ve talked about why texting works—the 98% open rate vs. 15-22% for email—and we’ve talked about how to...
Do you have a mobile strategy to recruit holiday employees this holiday season? Time to ramp up your seasonal hiring and use SMS, or text messaging to recruit and train retail employees this year....
Among all the other records and firsts at the 2016 Summer Olympics in Rio, the New York Times debuted texting journalism. Deputy sports editor Sam Manchester sent text messages from the Games, featuring a...